Level Up Claims
Mastering Your Personal Brand with Curtis McCoy Episode 99

Episode Description

Join Galen Hair as he chats with brand expert Curtis McCoy on leveling up your personal and business brand. Discover the power of building a strong brand identity and get insights on using earned and paid media for success. Curtis shares his unique journey and expert advice on crafting a brand that resonates and attracts opportunities. Don’t miss this chance to elevate your brand game!

Highlights

  • Realization of personal brand’s importance.
  • Confronting false rumors at a competitor’s store.
  • Earned media vs. paid media for brand building.
  • The role of storytelling in establishing credibility.
  • Daily content creation to build expertise and trust.
  • Utilizing AI to enhance social media presence.
  • Importance of problem-solving content in personal branding.
  • Transition from earned to paid media as a growth strategy.
  • Learning from Curtis’ experience with brain cancer and resilience.

Episode Resources

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